For any business (and in particular if you are a small or medium size business) a monthly newsletter emailed or mailed to your customers and prospects is one of the best and most cost-effective ways to remind them of the great products and services you offer. In this challenging economy, your company newsletter demonstrates stability and trust. Customers and prospective customers prefer to align themselves with those who will be around for the long haul. Here are eight tips for developing your own company newsletter and sending it to your … [Read more...]